Franchise or Trademark License Agreements

trademark license agreement

NAME
Trademark license agreement
CATEGORY
Agreements
SIZE
3.7 MB in 110 files
ADDED
Approved on 01
SWARM
1191 seeders & 1627 peers

Description

The principle function of a trademark or service mark is to distinguish the goods and services of one enterprise from that of another, thereby often identifying the source and making an implied reference to quality and reputation. This function is to some extent prejudiced if the trademark owner licenses another enterprise to use the trademark through a trademark license agreement.